May 30, 2023
BVLGARI shoots the advertising campaign in Rome.
BVLGARI's 2023 Fall/Winter leather goods and accessories series is named "Beautiful Kaleidoscope", which aims to depict a dream world where colors, light, and shadow interact.
The shooting location was chosen in Rome.
Through the lens of well-known Australian photographer Chris Coles, Anne Hathaway, a famous American actress, Oscar winner, and BVLGARI global brand spokesperson, elegantly interprets modern women's charm and invites you to explore eclectic brand spirit and charming creativity.
As an inexhaustible source of inspiration for the brand, the vibrant colored gemstones once again fully demonstrate BVLGARI's charming, energetic, and passionate style. The snake-shaped handbag portrays the uniqueness of BVLGARI, and the simple color matching shows a minimalist style, which is tempting.
Timeless designs, lively colors, and thought-provoking details make for bold and uninhibited masterpieces. Coupled with Anne Hathaway's charming appearance abroad, it profoundly demonstrates the calmness and confidence of women in the new era.