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Tom Ford's perfumes can be said to be very famous, and Tom Ford is simply synonymous with sexiness. Even Tom Ford himself is very handsome and smart and was called "the sexiest gay man in the world" by movie star Rita Wilson. Tom Ford Tom Ford is an American. He was born in Texas, USA, and grew up in Santa Fe. He studied fashion and interior design at Parsons School of Design in New York and Paris. He is a famous designer, but now he and Richard have settled in London for a long time. Because he studied design in New York and Paris and then went to work in Italy, he has a strong sense of European elegance and style. The most obvious manifestation is Tom Ford's perfume. It is said that many of Tom Ford's perfumes are inspired by his experience in Europe. In 1990, he joined Gucci, and in 1994, he became creative director. In 2000, he became the creative director of Yves Saint Laurent. The classic fragrance of YSL was Patchouli, which was Tom Ford's favorite. In 2004, he officially founded the brand Tom Ford, named after himself. Its products include men's clothing, women's clothing, bags, shoes, glasses, and cosmetics that women are most concerned about. The profound professional knowledge has created the mass base of Tom Ford perfumes, and the price should not be underestimated. The author believes that it is mainly reflected in the following reasons: 1. Market positioning of Tom Ford perfumes Some other professional perfume brands, which are positioned at the low end, with a large customer base and high sales volume, lowers the average price. Tom Ford is positioned as a mid-end to high-end product, and its design concept and style are more in line with the preferences of mid-end to high-end customers. These customers recognize Tom Ford, pay for it, and can also contribute high profits. Clothes and bags range from US$500 to US$4,000+. Perfumes are generally priced at US$100 to US$1,000, depending on the fragrance and popularity of the product in line with the positioning of high-end luxury goods. 2. Unique producing characteristics The technical content of the perfume itself is not too high, but it is more about the stable quality, pleasing fragrance, experience, and popularity of the perfumer. Coupled with Tom Ford's very seductive advertising blockbuster, it can be said that the marketing is very attractive, as if we can be as attractive as the models after using their perfume. Each scent has its own unique story. For example, Noir Extreme Parfum, an enhanced version of the original Noir Extreme fragrance, has a stronger concentration and shows a more private and bold side of men. In my opinion, whether it is the name or the temperament, what this perfume wants to embody is a sense of mystery, a kind of incomplete charm retention, and Tom Ford also implicitly embodies it through scenes, plots, and creativity in the film. Bitter Peach Ad Bitter Peach: The bitter peach perfume, the interweaving of juicy and sweet peaches, and the body make the desire hidden under the innocent appearance ready to come out. Costa Azzurra Ad There was also the previous Costa Azzurra perfume. In order to reflect the wet vibe, Tom Ford made the film very "wet". In fact, comparing Tom Ford's lipstick or high-heeled shoe ads, we can also see the imaginative space it brings to consumers, which is addictive and makes people have the urge to pay. 3. Brand loyalty is valuable. For those customers who like Tom Ford makeup, shoes, bags, and clothing, if they need to buy perfume, is it more convenient and more habitual to choose Tom Ford? This is similar to how we are used to shopping on e-commerce platforms such as Amazon and eBay. We use these platforms to buy clothes, and we are used to searching these platforms for baby strollers. After all, we know that they have this category or business. 4. The quality itself is superior, focusing on salon fragrance. It is true that not every perfume by Tom Ford is well received, but there are several series of materials under its brand that use better materials, such as ebony, rose, musk, etc. The quality supports the high price. Coupled with the strong European elegance and style prepared by the creator, many consumers are fascinated. The materials are expensive, the output is small, the price is high, and there is a strong creative style, which can also be called salon perfume . For example, Tom Ford's Private Blend collection, known as the "personal perfume laboratory". The designer has reflected all his thoughts and imagination on fragrances in this series. It is at the core of this series to blend unique fragrances without being restricted by the mainstream. Private Blend Collection Private Blend perfume series breaks the restriction of gender on perfume; there is no distinction between male perfume and female perfume; men and women are equally suitable. The black truffle mixed with the first perfume Black orchid undoubtedly raised the gold content of this perfume. 5. Price is directly proportional to demand. The brand has been tested in the market for so many years, and the price of perfume has been in a dynamic equilibrium. The price of popular and hot products will naturally rise slowly, or, as the Noir Extreme Parfum mentioned above is an enhanced version of the original Noir Extreme fragrance, product evolution strengthens the probability of consumers paying. If the price is high but the perfume cannot open the market, then the price can only be reduced for promotion. At present, the pricing of most of Tom Ford's perfumes has met the double expectations of the brand and the market. Noir Extreme Parfum 6. The short duration of the perfume line is a possible reason, but not the main reason. In 2006, Tom Ford launched the first perfume, Black Orchid, which is mysterious, sexy, and graceful, but also a little decadent and dark. The mysterious black orchid is mixed with precious black truffle, and there is a hint of bitterness from dark chocolate in the sweetness. As the brand's first perfume, Night Orchid has a very strong brand gene. Black Orchid Other brands, such as the famous Chanel N°5, were born in 1921 and have a history of more than 100 years; Miss Dior was born in 1947; the earliest Armani perfume was launched in 1982; Bulgari's first perfume was launched in 1992. It may exist that the time to make perfume is not long and the sales volume is not too high, which leads to the inability to mass-produce and drives up the cost, so the price must be high in order not to lose money. So you can see that many well-known perfumes are cheap. It's not that they are bad, but that their mass production costs are low. Tom Ford's rapid popularity, becoming a high-end brand, design, product line, quality, connotation, market grasp, and marketing methods are all indispensable. It may create even better products in the future; let us wait and see! You can also leave a message to talk about which Tom Ford products you have bought and how you feel about using them. Everyone is welcome to share. Please click here if you don't know how to choose the right Tom Ford perfume .

Leather shoes  are like the VIPs of your wardrobe—timeless, elegant, and undeniably classy. But let’s be real, they’re also a little high-maintenance. Unlike synthetic materials that can take a beating without much complaint, leather requires a bit of TLC to keep it looking sharp. Neglect it, and you’ll end up with shoes that crack, fade, and lose their swagger. Show it some love, and your leather shoes will reward you with years of style and durability. Let’s dive into why leather shoes demand a little extra care and how to make them the star of your shoe rack. Why Leather Deserves Special Attention Leather isn’t just any material—it’s the real deal, natural and full of character. But with great quality comes great responsibility. Here’s why leather needs some pampering: · Moisture Sensitivity:  Leather absorbs water like a sponge, which can lead to stains, warping, and general heartbreak. Keep it dry and conditioned. · Prone to Cracking:  Left alone, leather can dry out and crack faster than your patience in rush-hour traffic. · Color Fading:  Sunlight and neglect can rob leather of its rich hues. · Unique Aging Process:  While a well-cared-for patina screams sophistication, improper care can turn “vintage charm” into “weathered disaster.” Leather’s natural qualities  make it one of a kind, and proper care keeps it looking its best for years. Essential Tips for Leather Shoe Care Caring for leather shoes might sound like a chore, but it’s easier than you think. With the right routine and tools, you can keep your shoes looking like they just stepped out of the store. 1. Clean Regularly Dirt doesn’t just look bad; it can break down leather over time. · Use a soft, damp cloth to wipe off dust and grime. · For stubborn stains, grab a foam shoe cleaner . · Let your shoes air dry—never use a hairdryer unless you’re going for the shriveled look. 2. Condition Like a Pro Leather is like your skin—it needs moisture to stay supple. A good conditioner keeps it soft and crack-free. · Apply leather conditioner every 2-3 months. · Pay special attention to areas that flex, like the toe and heel. 3. Polish for Shine and Protection Polishing isn’t just about looking snazzy; it adds a protective barrier too. · Use a quality wax or cream polish in a color that matches your shoes. · Apply sparingly, and buff to a shine that would make a mirror jealous. 4. Waterproof Them Water is leather’s nemesis, but a good waterproofing spray can keep it at bay. · Spray before wearing your shoes in wet conditions. · Reapply every few months to stay one step ahead of Mother Nature. 5. Use Shoe Trees Shoe trees are the unsung heroes of leather care. · Opt for wooden ones—they absorb moisture and odor while maintaining shape. · Pop them in after each wear to prevent creasing. Common Mistakes to Avoid Even the best care routine can be undone by rookie mistakes. Watch out for these: · Skipping Cleaning:  Leaving dirt on leather is like leaving crumbs in your bed—it’s a recipe for disaster. · Using Harsh Chemicals:  Household cleaners are great for your countertops, but they’ll strip leather of its natural oils. · Ignoring Weather:  Wearing untreated leather in the rain is like asking for trouble (and soggy socks). Avoid these pitfalls, and your leather shoes will thank you. Why the Effort Is Worth It Taking care of leather shoes isn’t just about looking good—it’s about maximizing their potential. · Longevity:  Proper care can extend your shoes’ life by decades. · Style Retention:  Keep that rich, polished look intact. · Cost Efficiency:  Fewer replacements mean more money for, well, more shoes. Final Thoughts Leather shoes are more than just footwear—they’re an investment in timeless style. Treat them right, and they’ll repay you by staying classy and comfortable for years. So, grab that conditioner, polish, and waterproof spray, and show your leather shoes the care they deserve. Trust me, they’ll make every step you take feel like a walk down a fashion runway.

Ah, summer nights—the time of year when the sun’s relentless heat doesn’t clock out just because it’s bedtime. If you’re anything like me, you’ve probably endured nights where even the air feels sticky, and you’re flipping your pillow like a rotisserie chicken, searching for a cool spot. Enter Cool Jams  with their latest collection of nightgowns , a game-changer for sweaty sleepers everywhere. These nightgowns promise to combine comfort, style, and practicality, so you can finally say goodbye to tossing and turning—and maybe even those midnight debates with your ceiling fan. What Makes Cool Jams So Cool? Here’s the scoop: Cool Jams uses some next-level, sci-fi-worthy moisture-wicking fabric. Think of it as the Swiss Army knife of sleepwear—it absorbs sweat, dries faster than a towel in the Sahara, and even fights off odors like a nosy sibling. Not sold yet? Picture this: traditional cotton PJs are like that clingy ex who can’t let go, trapping sweat and clinging to you all night. Cool Jams, on the other hand, let you breathe—literally. Highlights of the Collection: · Lightweight fabric:  Airflow for days (and nights). · Quick-drying:  Because nobody likes waking up in a swamp. · Antimicrobial properties:  Bye-bye, weird smells. · Eco-friendly materials:  Sleep better knowing Mother Earth approves. Summer-Ready Designs You’ll Love These nightgowns aren’t just functional—they’re cute ! Whether you’re a “let’s stay in all day” lounger or a “quick coffee run in my PJs” rebel, there’s something here for you. Top Features: · Breathable silhouettes:  Loose and flowing for that “I’m effortlessly fabulous” vibe. · Stylish options:  From sleeveless slips to short-sleeve classics, in calming colors that scream “Netflix and chill” or “zen goddess.” · Versatile looks:  Trust me, these are the kind of nightgowns you’ll find yourself wearing while answering the door for delivery—and no, the driver won’t judge. Why Sleep Comfort Is Non-Negotiable We’ve all heard the phrase, “You snooze, you lose.” Well, whoever said that clearly didn’t value a good REM cycle. Science (and my own summer grumpiness) proves that hot, restless nights can leave you groggy, cranky, and about as productive as a melted popsicle. Cool Jams’ nightgowns are like a peace treaty with summer heat. By keeping your body temperature regulated, they help you wake up feeling refreshed—without resembling a wilted plant. Customer Favorites: Tried and True Picks Here are a few standout styles that are already stealing hearts (and saving nights): 1. The Classic Slip Gown:  Minimalist and chic, for those who believe less is more (especially when it’s 90 degrees at midnight). 2. The Floral Lounge Gown:  Fun, flirty, and relaxed—a.k.a. what I’d wear if “summer goddess” were a dress code. 3. The Cooling Maxi Dress:  Stylish enough to fool your Zoom colleagues into thinking it’s a day dress. My Heat-Beating Sleep Hacks Let’s talk strategy. Sure, these nightgowns are amazing, but a little extra effort can turn your bedroom into a summer sanctuary: · Upgrade your bedding:  Bamboo sheets are like the VIP section of sleep. · Fans are your BFFs:  Position one by your bed and another at the window for a DIY wind tunnel. · Hydrate like it’s your job:  No, iced coffee doesn’t count—go for water! Where to Shop Ready to transform your summer sleep game? Head over to Cool Jams’ website and browse their collection. They’ve got detailed sizing guides, care tips, and even some tempting bundle deals. Plus, their discounts are the kind that make you say, “Why not grab two?” Final Thoughts Summer nights may be hot, but your sleep doesn’t have to be a sweaty disaster. With Cool Jams’ nightgowns, you’ll sleep cooler, wake up happier, and maybe even have energy for that morning jog (or, you know, just hitting snooze one less time). Trust me—invest in your sleep now, and you’ll thank yourself when you’re not cursing the heat at 3 a.m. Sweet dreams, friends!

Ever noticed how sneakers on runways , in glossy magazines, or on influencers’ feeds look like they’ve never touched real pavement? It’s almost like magic—but don’t worry, no enchanted spells here. The secret lies in a mix of clever tools, industry tricks, and borderline obsessive attention to detail. Whether you’re a sneakerhead or someone who just wants their kicks to look like they didn’t survive Coachella, these insider tips will have you stepping out in style. Secret #1: Crease Guards—Your Sneakers’ Personal Trainers If sneakers could talk, they’d probably beg you to stop creasing them. A sharp, uncreased toe box screams “fresh out of the box,” but life (and gravity) can make that hard to maintain. Enter the Diagonal One crease guards , the unsung heroes of sneaker care. Why They’re Awesome: · Perfect for photoshoots: Because no one’s flexing creased sneakers on Instagram. · Daily wear perks: Keep your kicks sharp while still letting your feet breathe. Think of crease guards as the Spanx of the sneaker world—subtle, effective, and secretly holding it all together. Secret #2: Professional Cleaning—Because Soap and Water Won’t Cut It Sure, you could wipe your sneakers down with a damp cloth, but for runway-level freshness, you need the pros. Professional sneaker cleaning services can work miracles, making your dingy kicks look like they just arrived in their shiny new box. What They Do: · Deep cleaning:  They go where your toothbrush-and-soap routine can’t. · Whitening solutions:  Turn yellowed soles back into blinding white beauties. Pro tip: If you’re more of a DIY person, invest in a solid sneaker-cleaning kit. Bonus points if it has brushes, sprays, and a fancy box that makes you feel like a sneaker scientist. Secret #3: Sole Protectors—Because What’s on the Bottom Matters Too We get it—nobody sees the soles of your sneakers  unless you’re doing a handstand. But protecting them with adhesive films isn’t just about vanity; it’s about preserving their value and freshness. Why They’re Key: · Invisible shield:  Protects soles from dirt and wear without cramping your style. · Collector’s dream:  Keeps high-end sneakers ready for resale or display. Think of it this way: If sneakers are your babies, sole protectors are like putting down a tarp before finger-painting. It’s just smart. Secret #4: Storage Matters More Than You Think How you store your sneakers can make or break their long-term looks. And no, chucking them in a heap by the door doesn’t count. Fashion insiders treat their sneakers like royalty. Storage Must-Haves: · Sneaker trees:  Keeps the shape intact and prevents creases. · Dust bags:  Shields them from dirt and moisture. · Cool, dry spaces:  Because sneakers hate humidity as much as your hair does. If Marie Kondo owned a sneaker collection, this would be her storage manifesto. Secret #5: Styling Tricks—Because It’s Not Just About the Shoes Even the freshest sneakers can look meh if they’re styled wrong. The fashion industry pulls out all the stops to make them pop. Go-To Styling Hacks: · Perfect laces:  Swap out frayed ones for clean, crisp replacements. Want to go bold? Try laces in a contrasting color or fun patterns. · Sneaker shields:  Transparent guards that protect without killing the vibe. · Outfit coordination:  Sneakers look best when they’re the star of a perfectly paired outfit. It’s like dressing for a first date—you want your sneakers (and you) to stand out. Secret #6: Rotation Is Key—Don’t Play Favorites Here’s a little-known fact: Wearing the same pair of sneakers every day is like binge-watching your favorite show on repeat—it’s fun until it’s not. Rotating your kicks gives them a chance to rest and stay fresh. How to Rotate Like a Pro: · Seasonal shifts:  Sandals for summer, high-tops for winter—let the weather decide. · Special occasions:  Keep your most pristine pairs for events where they’ll really shine. Remember, absence makes the heart (and sneakers) grow fonder. Bonus Tips for Everyday Sneaker Lovers You don’t need to be a stylist or a sneaker influencer to keep your kicks looking killer. Here are some easy ways to step up your game: 1. Clean regularly:  A little maintenance goes a long way—monthly touch-ups can save you from major cleaning sessions later. 2. Invest in good products:  Don’t skimp on cleaning kits or protective sprays. Your sneakers deserve better than dollar-store solutions. 3. Stay on-trend:  Swapping laces or adding accessories can make old sneakers feel brand new. Conclusion: Shine Bright Like Your Sneakers The fashion industry doesn’t rely on one magic trick to keep sneakers looking flawless—it’s a combination of TLC, clever gadgets, and insider hacks. Whether you’re flexing on the ‘Gram or just strolling to your local coffee shop, these tips will have you stepping out in style.

Alright, let’s talk underwear. Yep, the unmentionables we all rely on but rarely give much thought to—unless, of course, they’re riding up, falling apart, or worse, peeking out at the wrong time (looking at you, Zoom yoga sessions). Underwear isn’t just a drawer filler anymore; it’s stepping into the spotlight as a style statement, a tech marvel, and even a sustainability icon. So, grab a cup of coffee, settle in, and let me walk you through the trends that’ll have us all rethinking our undies in 2025. Spoiler alert: it’s about to get fancy, functional, and downright fun. 1. Sustainable Fabrics: Saving the Planet, One Pair at a Time Remember when shopping sustainably meant wearing scratchy hemp everything? Thankfully, those days are gone. In 2025, we’re talking about underwear made from bamboo that’s softer than your grandma’s hugs and Tencel that feels like a cloud—seriously, where has this been all my life? Brands are even getting crafty with recycled materials. I read about a company turning old fishing nets into seamless briefs, and I couldn’t decide if I should applaud their ingenuity or laugh at the irony of wearing “sea waste” while sipping mojitos by the beach. Either way, expect eco-friendly underwear to dominate—and give yourself a pat on the back for saving the planet with every pair. 2. Tech-Infused Undies: Because Why Not? Fitness watches? Old news. By 2025, your underwear might be smarter than your smartphone. We’re talking fabrics that monitor your heart rate, track hydration levels, and probably remind you to drink more water (because you always  forget, don’t you?). I can already hear my mom: “What’s next? Underwear that tells you when to call your mother?” Honestly, it might happen. Wireless charging bands embedded in your briefs? Sure. A pair that warms your tush on a chilly morning? Yes, please. Is it over the top? Absolutely. Do I want it anyway? 100%. 3. Gender-Inclusive Designs: Finally, Some Common Sense Let’s give a slow clap to the brands finally waking up to the fact that not everyone fits neatly into “men” or “women” labels. In 2025, we’re seeing gender-neutral designs that focus on comfort and style for everyone . No more frilly lace for women or plain gray for men (unless that’s your vibe—no judgment). Think universally flattering cuts, muted tones, and campaigns featuring real humans of all shapes, sizes, and identities. It’s underwear for the people, by the people. And honestly? About time. 4. Seamless and Adaptive Wear: No Lines, No Fuss Raise your hand if you’ve ever done the awkward “underwear adjustment shuffle” in public. (Guilty.) Enter seamless designs that promise no lines, no chafing, and no irritation. They’re like the ninjas of the underwear world—silent, invisible, and always there for you. On a more serious note, adaptive designs for people with disabilities are gaining traction too. Easy closures, adjustable fits, and hypoallergenic fabrics? Yes, yes, and yes. Why this took so long to happen, I don’t know, but at least we’re finally getting there. 5. Luxury Loungewear: Because Why Should PJs Have All the Fun? Post-pandemic, loungewear isn’t just for Netflix marathons anymore—it’s a lifestyle. And now, our undies are joining the club. Think silk bralettes that double as outerwear and buttery-soft boxer briefs that scream “treat yo’ self.” I recently splurged on a pair of luxe thongs for women  (blame Instagram ads), and let me tell you, I’ve never felt fancier folding laundry. In 2025, underwear is proving that comfort and sophistication can coexist—and I, for one, am all in. 6. Retro Revival: What’s Old is New Again If you’ve ever raided your parents’ photo albums and laughed at their ‘70s style, guess what? Those high-waisted briefs and retro prints are back, baby! And they’re cooler than ever. The nostalgia train is unstoppable, and honestly, I’m here for it. Polka dots, florals, lace—retro-inspired undies are giving us all the feels, combining grandma’s charm with modern comfort. Just don’t pair them with roller disco unless you’re fully committed to the bit. 7. Bold Colors and Prints: Party in Your Pants Neutrals will always have a place (hello, laundry day basics), but 2025 is bringing bold patterns and electric colors to your bottom drawer. Picture neon animal prints, abstract art, and even custom designs. I saw a pair with avocado toast printed on them and almost bought it—because who wouldn’t want their underwear to match their brunch order? It’s fun, it’s funky, and it’s a reminder that fashion doesn’t stop at the surface. 8. Subscriptions and Personalization: Tailored to You Remember the chaos of running out of clean underwear on a Monday morning? Subscription services are here to save the day. Companies now deliver curated boxes to your door, customized to your size, style, and vibe. It’s like having a personal shopper for your nether regions. And if that’s not enough, AI and 3D modeling are stepping in to ensure a perfect fit. Imagine underwear tailored to you, down to the last millimeter. It’s the future, and honestly, it’s glorious. 9. Athleisure Underwear: Gym to Couch, Seamlessly Finally, the holy grail of modern fashion—underwear you can wear to the gym and  while binge-watching your favorite show. Moisture-wicking? Check. Odor-resistant? Double check. Stretchy enough for yoga but cozy enough for napping? Perfection. It’s the kind of innovation that makes me wonder: why did we ever settle for anything less? Expect big-name sports brands to jump on this trend and take your “lazy Sunday” wardrobe to the next level. Final Thoughts: More Than Just Undies If 2025’s underwear trends tell us anything, it’s that the little things matter. From sustainability to inclusivity to unapologetic self-expression, these trends aren’t just about what we wear underneath—they’re about who we are. So next time you pull on your favorite pair, remember: it’s not just underwear. It’s a statement, a story, and maybe even a step toward a brighter (and more comfortable) future. Who knew undies could do so much?

Fashion retail is always the forefront of innovation and creativity. In today's highly commercialized market, a brand does not only need products, but also needs to tell stories, understand marketing, and connect with consumers on a spiritual level, and ultimately gain consumers' perception and recognition of the brand and cultural background.   Customers make purchases largely because they like the stories surrounding the brand and the lifestyle associated with it.   To this end, this article selects the latest flagship store space designs of several fashion and luxury brands in recent years, hoping to bring some inspiration and enlightenment to friends and understand the latest ideas in fashion scenes.   These stores are roughly divided into the following categories according to their regional attributes: World fashion trend stores - such as Celine's New Bond Street flagship store in London and Ferrari's first lifestyle boutique in the United States; Famous tourist destination stores - Burberry's Jeju Island Iceberg pop-up store in South Korea and Dior's "3D printing" concept store in Dubai.   It is observed that the focus of these retail brand stores is mainly on the following points: Artistic and design sense; Environmental protection and sustainable fashion; Cross-border with other formats to open up channels for brand revenue growth; Immersive services and experiences that convey the brand's tone;   CASE 1 Celine London New Bond Street flagship store Gallery-style space Address | 40 NEW BOND STREET, LONDON W1S 2RX Recently, French luxury brand Celine opened a unique flagship store on London's New Bond Street: CELINE LONDON NEW BOND STREET.   The store covers an area of 466 square meters and is located in a two-story Edwardian building. The interior design is by the brand's creative director Hedi Slimane. The unique modern materials and color combinations contrast sharply with the classical architecture, reflecting the luxury concept pursued by Hedi Slimane. In addition to launching a full range of men's and women's ready-to-wear, accessories, shoes, handbags, small leather goods, glasses and perfume series, the flagship store's greatest attraction is the display of works by eight artists including Nika Neelova, Leilah Babirye and Davina Semo, including paintings, sculptures and furniture. All works are carefully selected by Slimane, who hopes that each work can inspire a dialogue with the surrounding environment. These artworks create a unique tension between public and private spaces, exhibitions and exhibitors, materials and meanings. It is understood that some of the works on display include: Nika Neelova's work - Lemniscate XI and Lemniscate XIV; Davina Semo's work - a polished cast bronze bell; New York sculptor Leilah Babirye's work: Najunga from the Kuchu Ngaali (Crested Crane) Clan: Slimane tried to interact with the Edwardian building, which is listed as a Grade II protected cultural relic, in two unique ways.   The ground floor is dedicated to the brand’s womenswear, creating an atmosphere of French elegance and classic luxury, with a separate octagonal room: designed in the manner of an Italian grotto, with delicate shells, dedicated to the Celine Haute Parfumerie range.   The basement, where the menswear is displayed, offers a minimalist art gallery space with lower ceilings, starker walls and concrete floors.   Another lounge area offers a moment of comfort and contemplation, with a polished cast-bronze clock by Davina Semo hanging from the ceiling above modernist chairs; fur-upholstered chairs are combined with De-Stijl-style wooden options and more brutalist stainless steel shapes. Invited consumers can browse freely. Slimane attaches great importance to the issue of materials, so he was particularly careful in the selection of works. The works on display by Babirye and Neelova both use environmentally friendly materials.   Babirye admits that many of the materials in his works are "garbage" picked up from the street. Some of these works are works of Celine Art Project. Through this project, Celine has customized works from artists in various countries around the world and displayed them in the store. So far, the total number of customized works has reached nearly 80. CASE 2 Ralph Lauren's new flagship store in Milan A place that feels like home but is also elegant Address | Via Spiga, Milan's Golden Quadrilateral   On November 17, a new flagship store for American fashion brand Ralph Lauren opened in Milan. The flagship store, called "World Ralph Lauren", covers an area of nearly 16,000 square feet and has five floors. The flagship store brings together Ralph Lauren men's, women's and RRL brands, and is equipped with a Ralph Lauren bar and restaurant.   The store gives people a residential feeling like home, which also reflects the designer's consistent concept of "home is where the heart is". "My first store on Madison Avenue in New York is also very livable. We called it Mansion, which changed people's perception of retail. I regard clothes, taste and home environment as one." Lauren told fashion media WWD in an exclusive interview on Zoom. "You walk into my home and I welcome you to a place that feels like home but is also elegant."   The interior of the store is made of traditional limestone and terracotta materials. Reclaimed wood floors are paired with oak and walnut paneling and decorated with bronze, distressed brass and wrought iron.   The new store showcases the RRL series on the first floor, men's polo and accessories are sold on the first floor, and purple label and tailor-made are on the second floor;   Women's clothing and accessories are distributed on the top two floors, featuring Polo, accessories and Collection series.   To complete the products, a series of home gifts and decorative accessories are also available throughout the store.   The Ralph Lauren Bar and Restaurant is located on the first floor, providing consumers with Ralph Lauren's iconic hamburgers, mini lobster rolls, wine and customized cocktails, etc. The bar is open all day.   CASE 3 Ferrari’s first lifestyle boutique in the United States Interpreting the brand’s full-category luxury strategy with retail space Address | 360 North Rodeo Drive, Beverly Hills, Los Angeles, California   In 2021, Ferrari, one of Italy’s top sports car brands, officially opened its first lifestyle and fashion boutique in the United States in Los Angeles. To mark this milestone, the brand held a four-day event and celebration in Southern California from November 13 to November 16, 2021. The store is located on the famous shopping street, Rodeo Drive, close to Hollywood.   The store covers an area of approximately 205 square meters and displays the first series of products designed by the brand’s creative director Rocco Iannone. The fashion series has a total of 52 looks, 80% of which are neutral designs, based on fashion, but with an overall casual and sporty tone.   "This is not a sideline, people need to understand that," said John Elkann, interim C.E.O. of Ferrari and C.E.O. of parent company Exor, when talking about the clothing line. "We are showing the world a lifestyle and expanding the younger generation and female fan base." In the decoration style of the store, the brand has retained the unique charm and temperament of "Ferrari sports car" as much as possible, and suspended the V8 engine of Ferrari Portofino in the store as an art installation, adding a sense of fashion and artistic atmosphere. Previously, Ferrari has opened fashion boutique flagship stores in Maranello and Milan, where the company is headquartered.   CASE 4 Burberry "Mirror" pop-up store Expresses the spirit of weakening the brand and highlighting the artistic intention Address | Hallasan, Jeju Island, South Korea In mid-November 2021, British luxury brand Burberry built a "mirror palace" on Jeju Island, South Korea. This is a limited-time boutique experience store called "Imagined Landscapes", and it is also Burberry's first immersive brand experience hall. Its appearance is mainly composed of reflective mirror materials, which combines two different experiences: natural landscape and technological exploration.   The sun shines on the pure and smooth mirror, and the lush mountain scenery around it is set off on the building. The towering and shining volume forms an excellent contrast with the natural scenery. The undulating appearance not only echoes the outline of the layered mountain landscape, but also pays tribute to the pioneering spirit of the brand founder Thomas Burberry. In addition to the display of brand products and collections, Burberry cooperated with French artist Maotik, Korean artist Cao Yuxi and new media designer Liu Jiayu to jointly design an internal venue that seems to be immersed in infinite nature. Interactive projection screens and film and television works exploring the theme of nature are successively exhibited here.   In addition, the pop-up store is just one step away from the Burberry cafe-Thomas's Café, named after the brand founder.   The interior design combines Burberry's most classic brown, beige and deer patterns into wall decoration and furniture design, with collage ceilings, warm wood veneers, and mirror-wrapped square seats. Customers can taste Jeju Island's specialty "citrus"-shaped desserts and latte art with the Burberry brand logo here.   Different from the pop-up stores that are usually opened in large shopping malls or downtown business districts, Burberry has broken away from the "traffic first" principle of pop-up stores this time, and is full of adventurous spirit in the selection of locations and design concepts. This design that weakens the brand and highlights the artistic intention blurs the boundaries between nature and technology, reality and imagination.   It is understood that Burberry built this unique experience store to continue the brand's pursuit of freedom and environmental protection.   CASE 5 Dior Dubai "3D Printing" Pop-up Store Applying advanced digital construction technology to reduce ecological impact Address | Jumeirah Beach, Dubai, UAE   In November of 2021, Dior, a French luxury brand under the LVMH Group, cooperated with Italian 3D printing company WASP to open a sustainable pop-up concept store printed with natural materials on Jumeirah Beach, Dubai, combining the local topography of Dubai with the local customs and characteristics of the Middle East.   The concept store consists of two cylindrical modules, using WASP's sustainable building 3D printing technology, using clay, sand and natural fibers for 3D printing, and the exterior wall simulates Dior's classic handbag design. WASP redeployed the Crane-WASP collaborative 3D printing system to create structures in luxurious aesthetics.   The building has a total area of 80 square meters, using 2 Crane WASP printers and 55 tons of printing materials. The construction process requires almost no human intervention, and the modular structure takes 120 hours to print. Using advanced digital construction techniques, WASP was able to manufacture the 3D printed circular building with minimal waste, reducing ecological impact.   The color scheme of the entire space of the store adopts white and neutral tones. The store displays the Dioriviera series designed by Dior Artistic Director Maria Grazia Chiuri and products using the "Toile De Jouy" fabric. The rest of the space is composed of white beach chairs and neutral furniture.   With the improvement of the global epidemic and the development of international tourism, the creation of the new Dior store is a timely demonstration of how the concept of sustainable development is promoted in the new normal world.   High-quality space is better than advertising, and consumers can deeply perceive the brand story in their own experience. From the new fashion stores of the above-mentioned well-known brands: Celine's New Bond Street flagship store in London provides an art experience space like a gallery. Designers' ideas, artists' works and displayed goods collide in the old cultural relics, creating a classical and luxurious atmosphere. The store perfectly integrates artistry, design, sustainable fashion and brand tone; Ralph Lauren's new flagship store in Milan creates an elegant place that brings a home-like service experience, continuing the brand's consistent concept of "home is where the heart is"; The opening of Ferrari's lifestyle boutique in Los Angeles once again declares its intention to enter all categories and expand consumer circles such as young people and female fans; Burberry's "mirror" pop-up store pays great attention to design, integrating natural landscapes with technological exploration, highlighting the brand's pursuit of freedom; Dior's "3D printing" pop-up store in Dubai is a classic example of applying advanced architectural technology to environmental protection and sustainable fashion.

Here are some tips to tell if Prada sunglasses are genuine or fake! 1. Prada Sunglasses Packaging Once you get the product, first check if the packaging is complete. The packaging of a new Prada should include a cardboard box, a glasses case, sunglasses, a cleaning cloth, a Prada information guide, a manufacturer's information guide, and an authenticity card. Please note that due to the different series of Prada sunglasses, the packaging will also be different. 2. Prada Sunglasses Logo The logo on the temple of the genuine Prada sunglasses will look clear and eye-catching, as if it is integrated with the temple, while the counterfeit ones are rough and suspended on the temple. 3. Prada Sunglasses Model The model information is engraved on the body of the Prada sunglasses. The model format is: SPS or SPR + 2 numbers + 1 or 2 letters. Please note that the model on the temple of the genuine Prada sunglasses is the same as the model on the white label on the box. All Prada sunglasses have only two starting formats: SPR or SPS. The model format of all PRADA sunglasses is: SPS or SPR + 2 numbers + 1 or 2 letters, such as SPS 04F or SPR 52DS. 4. Prada Sunglasses Material Authentic Prada sunglasses are made of injection molding, while fake Prada sunglasses are generally made of plate. Although the plate may look more textured, injection-molded sunglasses are light, cooler and more eye-friendly to wear, and have good UV protection, which are advantages that plate does not have. Hope you enjoy your shopping time! Please check here if you don't know how to choose sunglasses that suit you.

Today, let's talk about a lighter topic: the "sensational" masks in the show. In the perception of ordinary people, fashion shows are the presentation of gorgeous clothes, supermodels and all beauty, but today's fashion shows, under the banner of innovation, present more and more "shocking" designs, such as the "masks" in the show that are not surprising. Today, I will give you a list of "mask" shows that are more eye-catching than clothes. 1. Givenchy's bark-like mask Givenchy presented this creepy mask at the 2016 New York Spring/Summer Fashion Week, under the name of creating a sense of love between black and white. I guess people with visual intensive phobia will get dizzy after watching it for a few more seconds. To be honest, the design of the clothes is online, and this extra mask makes us ordinary people really unable to understand the designer's brain circuit. In the same show, this light gauze semi-transparent dress is so beautiful, but the model's veil mask, which looks like Catwoman, makes the overall look a lot weirder. 2. Cleopatra + Sun God + primitive tribal mask? The costumes in this show have a strong Latin American style. The cake-style layered high-waist skirt is full of design sense. The tight-fitting top with snakeskin texture on the upper body is very figure-flattering. The light gold facial makeup, plus the blue and red color painting, makes people unsure of the designer's routine. 3. Windmill mask The mask is full of colorful windmills? Is the designer trying to express refreshing invincibility? Or is the refreshing feeling like taking off? 4. Stocking mask This is a scene from the show in 2015. The slender model wears flesh-colored stockings on her head, and the designer draws another face on the stockings...with a fiery red afro. A rebellious and provocative sense of design is coming. 5. Metal mask What do you think of when you see the leaf-shaped metal mask worn by the models on the runway? The tree demon in the mythological drama Liao Zhai? This oriental-style costume is very beautiful, but with this mask, it is nothing but redundant. I am just curious about what design concept the designer wants to express? Green? Environmental protection? 6. Aesthetic mask The face of Lolita is matched with a bun, with an innocent and pure temperament. With this aesthetic mask, it is a bit beautiful. (I also want to have the same one) The hazy veil mask, with embroidery prints and cute rabbit ears, how cute is it? I always feel that the designer's work expresses the designer's deepest thoughts. Designers who can design these beautiful works always have the breadth and brightness of the stars and the sea in their hearts, right? Okay! Today's content about the show mask is shared here. Friends who like it, don't forget to follow it.

The CHANEL 2024/25 Autumn and Winter Haute Couture show kicked off at the Paris Opera House, one of the most beautiful buildings in Paris. In addition to the clothes that are worth collecting, Chanel bags are also on the list of many people who want to buy them. The WOC chain wallet is selected this time. It is a new interpretation of the classic style. The outline design is moderate in size. It can be used as a wallet or an easy-to-carry small bag. Take WOC with you at any time. #WALLET ON CHAIN Wallet On Chain bags are made of glossy lambskin and gold-toned metal. They are lightweight and easy to carry, allowing you to carry the stylish handbag anywhere and anytime. This chain wallet is equipped with a leather intertwined metal handle. The bag is equipped with compartments and zipper pockets. The simple and elegant design adds more changes to your daily look. For those who love fashion, some people like to collect Chanel bags as daily handbags. In addition to being practical, the price is also more affordable. CHANEL's classic Wallet On Chain is made of lambskin, calf patent leather and gold-inlaid metal. If you are looking for Chanel bags, you may wish to refer to the new season's chain wallet. #CHANEL 19 WALLET ON CHAIN CHANEL 19 WALLET ON CHAIN ​​is a classic of the brand, loved by everyone for its exquisite craftsmanship and versatility. The design of the handbag is inspired by CHANEL's classic elements, while incorporating modern fashion elements, and is made of glossy lambskin, gold, silver & ruthenium metal. #WALLET ON CHAIN When choosing a style, color can be said to be one of the things everyone considers. The WALLET ON CHAIN ​​handbag is made of lambskin, rhinestones and gold metal, with pink tones, showing a romantic atmosphere. Designed with the brand's classic diamond pattern and a metal handle, it looks dreamy and fulfills every woman's princess dream. #WALLET ON CHAIN Wallet On Chain can be said to be a wallet designed with a chain. This model is made of lambskin, enamel and white metal, with a burgundy color scheme. Initially, CHANEL WOC took the classic style and turned it into a prototype with a simplified clamshell and retained the double C Logo. Compared to the imposing style of large bags, WALLET ON CHAIN ​​is more straightforward.

With the arrival of summer, Crocs shoes are still the favorite of many students. Classic clogs are comfortable and easy enough and can be worn in almost any situation (it is best to change a pair when driving), because it is too popular - and even becomes the key object of counterfeiting - it will be considered too common by everyone, which has become a contradiction. Crocs attempts have also continued. For example, the Pollex Clog, on which Salehe Bembury collaborated with Crocs, is very successful. It not only has all the characteristics of a classic clog but also embodies a sense of design and uniqueness in its own way (Salehe Bembury has been appointed as the creative director of the Crocs Pollex Pod series). Also exploring this direction is the Echo Clog series. This is also a "redesign" based on the classic shoe shape. The Crocs Echo Marbled Clog, under the series received by the Ideal Life Laboratory editorial department, is one of them. It has "black/flame red" and "bone white/color". We have the latter, which can also become an option for personalization. Like their name suggests, the shoes are covered with a marble print texture. With a carved appearance, the overall shape is more stylish. It will be more contoured than the classic clog (although it will look heavier than the classic clog, but in fact there is almost no difference after wearing it), and there are still holes in the upper. It is no problem to match "Jibbitz." It has a lot of special parts, such as this marble print texture that is different on each pair of shoes, which makes each pair of clogs shoes actually "unique". The holes on the front and side of the upper are also more personalized, and they allow the shoe to maintain breathability and drainage. Like the classic clog, the strap at the heel can be placed behind the heel to fix it, or it can be placed in the front, so that the shoe is more like a pair of slippers and more free to put on and take off. The shoes use a combination of Croslite soles and LiteRide insoles, both of which are fully supportive, which actually gives a double-supported foot feel. The feeling of the upper feet is dense, not purely "stepping on shit". Although there are drains (or vents?) from the outsole, because the LiteRide insole is lined and the insole does not leave holes, the feet in the shoes will not communicate with the ground through the insole. You can still step on the water without worrying about water coming up from the soles. These drains only increase the breathability and drainage capacity (for example, every time you step on the ground, the hot air on the soles of the feet can be discharged through the holes on both sides) and even have the effect of shock absorption and cushioning. The sole says "Designed in Colorado". Crocs is headquartered in Colorado, USA. The final point is that the Crocs Echo Marbled Clog will have a different possibility of wearing than the classic Clog, especially for young people or students who want to reflect their personality in wearing it. It is functional and street style; it can correspond to different styles of wear, and at the same time, it continues to be lightweight and comfortable, so there is no need to worry about getting it dirty or stepping on it. Even though its audience will definitely be much smaller than the classic Clog, it was originally prepared for students who pursue something different. (It is the same style for men and women, but the size is different; girls can also try it.) In addition, it also has slippers (Echo Marbled Slide), which are also marble-printed textures and are also a combination of Croslite soles and LiteRide insoles, but they are still not as outstanding as the Clog models. This depends on what everyone likes.

REI is the largest professional outdoor retailer in the United States. In 2022, its revenue will increase by 3% year-on-year to a record US$3.85 billion. It operates 181 stores in 42 states in the United States and has more than 23 million members. The full name of REI is Recreational Equipment Incorporated Cooperative (REI Co-op), which is also literally translated as Leisure Equipment Company. In addition to the scale, what makes people more curious is its unique "cooperative model" (Co-op). In this model, members and shareholders have close rights, not only to participate in profit distribution but also to elect board members. Dennis Madsen, who served as the company's president and CEO in the early 21st century, described this model sharply when accepting the Harvard Business Review: We are a cooperative; we are owned by members, and we only need to pay a membership fee once. Of course, employees are important to corporate culture, but our members are just as important. If your company is owned by third-party investors, they will be very focused on stock price and earnings per share and will do whatever it takes to generate profits and achieve growth. But when members take ownership, their interest is not only related to financial numbers. Of course, profitability is still very important if you want to survive in the long run. "The competition in the outdoor retail industry is very fierce. We must strictly operate this business like traditional organizations and enterprises and control income and expenditure. However, our different focus on profits is that we pay more attention to the medium and long term rather than reaching a certain number in the short term, so I'm not worried about how profitable this quarter is compared to last quarter, but I'm focused on providing consumers with high-quality products and services. Of course, this is very friendly to our customers." This article will start with this unique business model and give you an in-depth understanding of this outdoor retail giant that is still little known in China. 23 founders adhere to the "cooperative model" to this day. $224 million in 2022 rebates for members and co-elect board members. Implement the big store strategy; the store is the social center for members. The profit is meager, and the performance fluctuates after the epidemic. 23 founders adhere to the "cooperative model" to this day. In 1935, Lloyd and Mary Anderson, a couple of outdoor sports enthusiasts in Seattle, USA, needed a high-quality ice axe, which cost 20 dollars in a local ski store and was imitated from Austria, which was a lot of money at the time. Instead, they ordered an ice ax direct from Austria and used Mary's German skills to translate the product guide, all for $3.50, including postage. Friends who are also climbers all know about this, and they actively hope to get involved and make this a career. So in 1938, Lloyd and Mary Anderson and 21 local adventurers in the Seattle area formally established REI, each paying a $1 lifetime membership fee when they joined. A lifetime membership is now $30. As the number of members increased, Lloyd consolidated the mission of the cooperative in a written announcement in 1938, committing to expanding the membership scale and ensuring that member purchases were more affordable, minimizing administrative costs, and hiring members as staff. With affordable membership fees, everyone who loves outdoor sports can join. In 1955, American mountaineer Jim Whittaker, who was also a member, was hired as the first full-time employee of REI. He also served as CEO in the 1960s. It is worth mentioning that Jim Whittaker was the first person to ascend Mount Everest. Leveraging his fame, in 1964 his revenue topped $1 million for the first time. Today, REI has more than 23 million lifetime members and has been steadily increasing at an annual rate of 1 million in the past few years. For REI, their goal is 50 million members. $224 million in 2022 rebates for members and co-elect board members. Compared with members of other retailers or brands, REI is most praised for giving members "10% annual eligible shopping rebates", and the total amount of rebates in 2022 will reach 224 million US dollars, which to some extent achieves a profit distribution similar to that of shareholders. In addition to shopping rebates, members can also enjoy a fixed 33% rental discount, a fixed 20% discount on bicycle and snow shop services, and of course a series of services such as free standard delivery (no minimum purchase amount required), an exclusive second-hand equipment trading business, and so on. However, the best embodiment of the "cooperative model" is that REI's board members are elected by the members, and they oversee the company's operations. The board of directors can have up to 14 members for a three-year term. In March of this year, REI announced the latest personnel adjustment, and Apple Musni was appointed as the new Chief People Officer. As a key player in shaping the company's culture, Apple Musni describes the "co-op" as such: a passionate purpose to awaken a lifelong love of the outdoors in all and a belief that the outdoors is something that should be enjoyed by all. Implement the big store strategy; the store is the social center for members. Since its development, REI has sold products covering outdoor clothing, shoes, equipment, tents, accessories, etc. Related sports include cycling, mountaineering, ice and snow skiing, etc. According to the official website, REI has a total of 1,000 cooperative brand products on the shelves, including 2 REI own brands and 1 REI and West Elm joint brand. Among them, there are more than 30 brands with more than 100 products on the shelves. Cooperative brands include international big brands such as Adidas, Arc'teryx, Columbia, The North Face, etc.; emerging brands such as Hoka One One, On Running, etc.; mountaineering-related brands such as Black Diamond, Sea to Summit, Mountain Hardwear, etc.; brands related to ice and snow sports such as Icebreaker, Obermeyer, Dakine, etc.; and brands related to cycling sports such as Bontrager, Pearl Izumi, Shimano, etc. In terms of offline stores, REI adopts a large-store strategy. The store area is generally 25,000 square feet (about 2,300 square meters), and one-third of the area is used for experiential public spaces. REI store positioning allows members to gather together to "plan and share outdoor adventures or just drink coffee" and is no longer limited to the display and sales of outdoor products but is dominated by "experience, education, consultation, and community". The profit is meager, and the performance fluctuates after the epidemic. It is not difficult to guess that under this "benefit sharing" model, REI's profitability will not be too high. Looking at the two years before the epidemic, in 2018 and 2019, REI's net profit margins were only 1.7% and 0.7%, respectively, and in 2020, when the epidemic broke out, it fell into a loss. However, the outbreak of the epidemic has made more people choose to embrace nature and outdoor life, driving REI's sales revenue to increase by 36% in 2021, and its net profit has also reached a record high of 98 million US dollars. But in 2022, sales growth slowed sharply to 2.9%, and the company also fell into a net loss of up to 165 million US dollars. Amid the ups and downs in performance, company president and CEO Eric Artz said in a recent statement: "We continue to stand by our commitment to rewarding our members, and as a cooperative, we are fortunate to have made this long-term choice. However, we remain focused on returning to a path to sustainable profitability to ensure a healthy long-term future. According to the data of the Outdoor Foundation, among the residents over 6 years old, the number of people participating in outdoor sports will reach 160 million in 2020, and the participation rate will reach 52.9% (a year-on-year increase of 2.2 percentage points); the number of camping participants in 2021 is expected to be 5690 million, with a participation rate of 18.6% (a year-on-year increase of 2.8 percentage points). The development situation of the outdoor sports market is gratifying.

The outdoor space is like a "temporary holiday garden". Even when we are busy, we should sneak in and give ourselves a flower to bloom and calm down before welcoming the busyness outside the garden. The design of outdoor space is inseparable from the matching of high-quality outdoor furniture. Spring is the season for the outdoors. 5 different outdoor furniture brands bring 5 wonderful spring trips! 01 GANDIABLASCO Designer Francesco Meda & David Quincoces The Spanish furniture brand GANDIABLASCO was founded by José Gandía Blasco in the 1940s. In the mid-1990s, it turned to furniture and outdoor space design. 「ONSEN chair」 ONSENfor GANDIABLASCO is a series that dialogues with nature and architecture. The design is very simple and blends perfectly with different architectural spaces. The entire series includes elements made of stainless steel, leather and outdoor fabrics. Together, they create a balanced combination where the hardness of steel coexists with the warmth of leather and selected fabrics in natural tones. The geometry and purism of ONSEN's new works are free of those superfluous decorations, but dialogue with the nakedness of the space, with a brutal aesthetic, creating different outdoor spaces where people can enjoy the light of nature. 02 B&B Italia Furniture Brands Designer Piero Lissoni B&B Italia was born in 1966 and wrote the history of design. The products have a unique and clear style. Taste, quality, technology and creativity are all factors that give life to high-quality products with high quality, modernity and strong personality. B&B Italia Borea outdoor series designed by Piero Lissoni. "Sunbed" The delicate balance of the oval shape defines the essence of the Borea leisure sunbed, made of bent aluminum tubes supporting an aluminum plate fixed slat base. The 6 cm thick padded mattress guarantees comfort and is consistent with the entire outdoor textile collection of B&B Italia. The sunbed looks like a big egg. It can be a sun lounger or a sofa. By lowering the backrest, it becomes an "island" with multiple uses, where you can sit and lie as you like. 「Armchair」 Designer Van Duysen gives life to the Pablo Outdoor seating collection. Armchair made of teak, the ideal material for outdoor activities. The geometry of the supporting frame presents a delicate balance of straight lines and curves. The low seat is composed of a wide, upholstered cushion, almost a mattress, creating a sufficient area, perfect for relaxing outdoors or sharing moments of joy. 03 Living Divani Designer David Lopez Quincoces Living Divani is a furniture brand founded in Italy in 1969 by Luigi and Renata Bestetti. The new asbah series adopts a relaxed and casual style, providing outdoor spaces with linear islands dedicated to rest and joy. 「Garden Sofa」 Solid Burmese teak creates a horizontal mark for different elements (terminal, pouf, corner), which can be combined as needed, placing cushions on them. If used as a sofa bed, the rollers can be set as armrests or headrests, tailor-made comfort, between rigor and emotion, you can enjoy the surrounding scenery in all directions. 04 Minotti designer Nendo Minotti is an internationally renowned Italian company founded in 1948. Minotti is characterized by the fusion between the uniqueness of artisan skills and the research and constant innovation of the concept and development process led by Rodolfo Dordoni. 05 MYYOUR Designer MoreDesign MYYOUR is a furniture brand from Italy that meets the various needs of indoor and outdoor living. MYYOUR's new outdoor table and chair PUSH series is designed for conviviality during outdoor dining as well as moments of relaxation and conversation. 「Push chair」 For those who like minimalist aesthetics but don't want to give up great seating comfort, the Push chair is the perfect solution. The chair comes with a hollow backrest and a textile seat to match the color of the curved frame. For maximum comfort, a cushion made of outdoor fabric with a fully removable waterproof cover is also provided. For maximum comfort, a cushion made of outdoor fabric with a fully removable waterproof cover is also provided. It can easily face rainy and windy weather. 「Round sliding table」 The round sliding table top is available in a variety of finishes and adopts a special structure composed of interwoven steel rods. The perfect appearance has become the "star" of the outdoor dining area. At the same time, it has durable, practical, durable and waterproof craftsmanship.